Cefund, capital advisory with direction.

We build your financial knowledge and economic confidence while maximizing your capital.

More than advice. A financial advantage.

Cefund gives you access to a broad, quality-assured selection of the market’s most attractive funds, stocks, and alternative investments – customized to support your long-term goals, whether for private capital, companies, or pension solutions.

We work actively, insight-driven, and close to the market. Through our high availability and responsiveness, we identify new investment opportunities as innovation, technology, and trends change the landscape.

We work with advice that always starts from your entirety – not a finished product. That’s how we give your capital direction and you an advantage.

Our background

2020

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2021

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2022

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2023

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2024

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2025

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The people behind Cefund

With Cefund, you get comprehensive advice that saves you time and helps you focus on what matters most – we actively guide you to support your long-term goals and create concrete value over time.

Cecilia Frölund

Founder

After almost eight years in the financial industry as an advisor, Cecilia Frölund chose to go her own way in 2022. She had identified a gap in the market – and built the service she herself thinks customers deserve.

Cefund was founded with a clear idea: to offer qualified, personal advice where you as a customer get access to exclusive investments and a strong global network of experts. The advice is tailored to who you are and what you want to achieve.

Cecilia combines deep market knowledge with business acumen and an ability to quickly identify potential. She doesn’t believe in standard solutions – she builds strategies around people, not models.

With Cefund, you get comprehensive advice that saves you time and helps you focus on what matters most – we actively guide you to support your long-term goals and create concrete value over time.

Maria Javadinia

Growth Manager

Maria Javadinia has a broad background in PR, magazines, and sales, and a strong network of contacts both in Sweden and internationally. As Growth Manager, she is responsible for Cefund’s growth strategy and works to strengthen the company’s presence, customer relations, and collaborations, both nationally and globally.

She is driven by a clear ambition: to make financial advice more accessible, relevant, and adapted to people’s reality. With a special commitment to women’s economic independence, she wants to help more people understand and develop their economic potential.

With experience in both communication and business development, Maria focuses on creating new contact areas, building long-term relationships, and highlighting the value Cefund can offer – for both customers and partners.

FAQs

Here you'll find answers to common questions

You’re also welcome to contact us with your questions and concerns.

How Do I Become a Customer at Cefund?

It’s simple. Contact us through the website or book a meeting with an advisor. We conduct a thorough analysis of your financial situation, your goals, and what you want to achieve – and build a strategy that suits you specifically.

What Do your Services Cost?

We are completely open about our fees. You pay a clear fee based on managed
capital and investment type. Through our model with a net custody account and net fund, you get lower costs, full transparency and fewer conflicts of interest.

Are My Funds Locked in?

No. You have free access to your capital. We understand that life is dynamic – that’s why we value flexibility.

What Protection Do I Have as a Customer?

Cefund works with Strivo as custodian, which follows Swedish financial regulations. Capital in liquid assets is protected by the state deposit guarantee up to 1,050,000 SEK. Securities investments are covered by investor protection, up to 250 000 SEK.

Do You Have a Capital Requirement?

No. What matters most to us is building a long-term relationship where we create value together – regardless of where you start.

Can I Transfer My Current Investments to Cefund?

Yes. We help you consolidate everything in one place for better overview, lower fees, and access to our network and investment model.

How Often Do I Receive Updates about My Investments?

You have regular contact with your advisor and receive ongoing updates based on market conditions. We are proactive and ensure your portfolio is always relevant and optimized – based on current trends, risk level, and your goals.

How Does your Net Custody Account Work?

The net custody account via Strivo provides access to a wide range of securities at lower fees, with full transparency and fewer conflicts of interest. This means you keep more of your returns.

Read more about SVP: https://www.svp.se/kontakt/villkor-kundinformation
Read more about Strivo: https://www.strivo.se/kontakt/kundskydd-och-sakerhet/

How is Cefund Different from other Market Players?

We offer personally curated advice with access to the leading global fund managers and exclusive investments. With net custody and full transparency, fees are reduced – and you get better control. We build long-term relationships with mutual financial interests.

Where Can I See My Holdings?

Log in via our website and you’ll go directly to Strivo, where you get a clear overview of your holdings and how they’re performing. We’re happy to help if anything is unclear.

How Does Onboarding Work?

It starts with a meeting where we review your finances, goals, and risk profile. Then we set up your strategy. Everything is signed digitally – quick, secure, and simple.

Insights

Long-term savings – how to save smartly over time

How to build financial security over time Building a secure economy is rarely about quick…

03/03/2026

Permits & policies

We look forward to guiding and helping you

Would you like to know more about us or the services we can offer you? Don’t hesitate to contact us. We’ll get back to you shortly.